Join Our Team
This position in the Office of Marketing and Communications develops and executes publicity programs for the Office of Marketing and Communications with specialization in marketing account management, program coordination, social media and writing. This individual will meet regularly with the Center for Alzheimer’s Disease and Related Disorders and Simmons Cancer Institute to facilitate communications needs, identify creative marketing opportunities, write and fully execute content development tactics, and represent departments/institutes at external events and meetings.
Duties and Responsibilities
50% Manages communications, marketing plans and promotional programs for SIU Medicine department/institute accounts. Incumbent (a) researches and gathers information about academic and clinical departments/institutes, programs, policies, events or external actions affecting operations; (b) drafts, edits and verifies content for academic and clinical department/institute communications through all media including, website, social platforms, media relations materials, marketing collateral and events; (c) assists department/institute administration in the development of internal department/institute communications materials, presentations; (d) manages promotions of public education, outreach and special events; (e) represents the department/institute at public meetings with community groups as needed.
20% Develops digital and social media content and strategies to improve the online presence of assigned department/institute. Incumbent (a) manages and monitors online presence and develops content and managing social media strategies including geo-targeted and paid campaigns; (b) creates and administers content for various campaigns across multiple social media platforms; (c) measures and tracks social media growth, campaigns and advertisements and recommends changes in strategy.
15% Plans and coordinates media relations activities, facilitates media inquiries and researches media markets to determine proper message and audience for assigned department/institute. Incumbent (a) serves as liaison between academic and clinical department/institute and outside media and partners; (b) determines method of dissemination regarding information provided to media and multimedia sources; (c) establishes and maintains media and public information contacts; records, edits and produces multimedia content for assigned department events; (d) develops, coordinates, and implements press events.
15% Participates in enterprise level communications, marketing and design projects that assist SIU Medicine in telling a unified story about the value of academic medicine and the SIU Medicine brand.
Salary range is $48,000-$52,000 annually with a full benefit package.